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Chris Bangle to receive EyesOn Design Lifetime Design Achievement Award

Chris Bangle is to receive a Lifetime Design Achievement Award from EyesOn Design. The jugers, all past winners of the award, include Walter de'Silva, Tom Gale, Giorgetto Giugiaro, Chuck Jordan, Robert Lutz, Shiro Nakamura, Sergio Pininfarina and Jack Telnack. Bangle is best known for his pioneering work at BMW Group from 1992 until 2009, when he left his position of Chief of Design.

Audi delivers R8 V10 to originator of #wantanR8 hashtag

Audi R8 V10 - a gift for the day for a dose of Twitter love The Marketing world is changing fast, with online reporting and social media fast relegating traditional print media to the dustbin of history. And if you want a lesson on how to make social media work in the car world, you could do a lot worse than look at Audi’s recent efforts. Audi started using hashtags (that’s a little phrase preceded by the hashtag and used on Twitter) in its adverts for the Superbowl last year, which is a good way to get topics trending on the Twitter social media hub.

Is Mercedes preparing to buy Ducati?

Remember the AMG-Ducati deal made at the 2010 Los Angeles auto show last month? A partnership of like-minded brands, albeit on two wheels and four. Daimler marketing types reckon that buyers of its AMG go-faster cars could in many instances be equally interested in go-faster motorbikes of the sort Ducati specialise in, and vice versa.